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Thursday, July 15th, 2010 at 9:28 pm

2010 Trend Report

What does the wave? How crowdfunding revolutionizing the nonprofit? What does make an impact tangible?

Since the 2009 Trends report, Google has become the Wave technology world on its head, Kiva revolutionized the business model non- Kleiner Perkins is profit and eco-innovation fund with $ 500 million Green Fund. While there is a unifying theme (that sustainability, green communities, Digital crowdsourcing) in all of 2010 trends, there is also a feeling of uneasiness. Wall Street culture is causing a class division with the main street and has seen little of the promised change.

What does this mean? We analyzed the digital key innovators such as Google and Amazon, along with the rise of China, the world market and the class divide between Wall Street and Main Street to provide a complete picture of what to expect in 2010:

A Web Intelligence -. Since late 1990, Amazon Web Intelligence has been leveraged to create a personalized user experience. Today, Google is taking this concept in new areas, such as email and search. We explore how web intelligence will change the way people learn, communicate and surf the web.

2. Agile Development - In the past, companies have been slow to innovate - to err on the side of caution rather than action. As the coffers of the company continue to decline, it is becoming increasingly crucial for innovation in a dime. For example, lack of definition of the Group outsources thousands independent workers to find innovative solutions for its customers. Crowdsourcing This method pulls the talents of many to innovate quickly and efficiently.

3. Freedom: A new form of creativity - with more tools to self-publish on the web than ever, everyone can share their voice. If you're a designer Tumblr chart or a poet or a Google Wave WordPress auto enthusiast, every day online platforms are becoming more accessible creative expression to a greater audience.

4 Influence Society. - The Web revolutionized completely the influence of niche leaders in the community to become in global digital superstars and have real impact on the world. Perez Hilton's web enabled the transition from anonymity to Internet superstar. As Internet usage increases 2010, we expect more digital superstars become authors of books of television presenters.

5 Crowdsourcing -. Blur the Group, together with the nonprofit, Kiva is using the resources of many to create an impact. Whether for business loans in the countries or developing the creative talents of thousands of independent workers, the model of crowdsourcing is changing the way we do business in new and exciting ways.

6. Differentiation Diva - When you think of an MP3 player, what the brand is in your mind? Most likely not the Zune. How did iPod continues to revolutionize the industry of MP3 2010, or how Lady Gaga become the queen of pop culture?

7. Currency reputation - What is the role of reputation in a network economy? The media in particular has become an important staple in our professional lives and staff. As our identity, digital have merged and there is no professional or personal a you. Google search, Facebook and Twitter, more recently, lists have made its reputation on line one of its most precious digital assets.

8. Reciprocity - Through extensive networks of Internet users worldwide, the website has united us more than ever in history. As such, the value of reciprocity in communities is increasing in value. For example, the multitude of nonprofit funding, Kiva reach an incredible $ 100 million in loans in just four short years. There is an element of humanity and reciprocity which becomes more common than web connects us.

9. In Dar es, Greedy is out - We spot-on with our tendency to favor in 2009, but it will take more in 2010? While budgets can be tight, time is not. Consequently, volunteerism is up. One report shows that about CNCS 8.2 million young people (ages 16-24) offered in 2008, compared with about 7.6 million in 2007. Is 2010 the year of giving?

10. Multiculturalism Consequently, sellers and brokers alike should be to diversify its audience to meet this growing demand multicultural.

11. GreenStream - Being green is not just an added benefit, is becoming the cost of doing business. We can see patches of green in the luxury market (Lexus' eco-car) policy (which Obama eco-finance) and investment, in particular, the legendary venture capital firm, Kleiner Perkins. Is 2010 the year of green power failure principal?

12. RX Control - What does it mean to be healthy? There is a growing trend of sustainable consumption - the meat of local origin green room - as we become more aware of our consumption and welfare. The growing awareness among consumers is a drastic change in their purchasing decisions.

13. Reality Check - The digital world may feel often intangible. While the exchange of ideas in online communities or answer questions on LinkedIn has a value, the trend Reality Check is about the transition online discussion in the real world action. For example, Tweet-Ups meet like-minded people line to meet in person in the real world impact.

14. Recession Chic - If it's three years or levels of payment as plans progress cell phones, we are maximizing our time and wallets more than ever. Technology as Zipcars, and smart buyers are pushing the limits to get more for less.

15. Renew - Hulu, the Kindle, Google Wave are many brands to take a unique twist on the old and the services to create new and compelling offers. Hulu TV turned, turned Kindle books, Google Wave turned e-mail. Let's explore how reinvention can open markets around.

16. See Through - We are all human. As such, we all make mistakes. It's just the way we live-up to our mistakes that define character. For example, Ralph Lauren sent a letter to the heated swimming superstar blog, Boing Boing, requiring the site to end a critique of your ad. In the spirit ...

To read more about 2010 trends, go to Sparxoo, a digital marketing, branding and business development blog.

About the Author

Sparxoo is a business blog that inspires breakthrough by tomorrow’s leaders. We are a strategy consulting firm with a pulse on marketing, branding, and development.

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