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Thursday, April 21st, 2011 at 11:32 am

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HTML headers and SEO - The Complete Guide to HTML reference for SEO

The items are used to structure the contents of a document by specifying a hierarchy of sections. They help to create the schema document for the user agents. It is also useful to know that the game H1 is one of the subjects more we talk and controversy among professional search engine optimization. And that's a good reason, the lack of communication with webmasters search engine gives rise to intense debates. Add accessibility issues by SEO and see why this kind of debate will never end.

Before going into what SEO programmers, designers and editors should know about HTML headers, let's go through some of the most common questions about them. For the rest of the article will mainly refer to H1 as a synonym for HTML titles in general.

The difficult questions about the H1 tag

The first everyone needs to know is that headers play an important role in the accessibility of your website. Screen readers are looking for H1 to H6 tag to the rapid "jump" blind people in the section of a page. They can "skim" a page by pressing the "H" to jump / knowledge from one item to another. Taking consider this argument only, you should pay more attention to their document outline and titles.

Here are some opinions:

1. It hurt my H1 multiple ranking or considered spam?

Most likely not. Multiple H1 are acceptable and if you think logically, there are reasons valid for multiple H1 the same page. For example, WordPress H1 gives all post title on the home page. This myth has been debunked by Matt Cutts the head of web spam Google.Keep in mind that you could trigger multiple H1 flags.Contradictory enough spam, Bing recommends that each page should contain an H1 tag alone.

2. Is it the same H1 on each page of the website?

Yes and No. Again, if you look at the installation WordPress default you will realize that WP is leading the same H1 on each page, usually the name of the site. But this can be good or bad practice, in depending on the subject site. We personally prefer to put the most important key words within the same H1 on each page of Google to communicate what is the theme main site.

3. Is the H1 image replacement spam logo, good or bad?

NO, definitely not spam, if they do not abuse of this technique with keyword stuffing or other crazy things. W3C uses image replacement, SEOmoz used it before the redesign in 2011, A List Apart also does Smashing Magazine too.

Again Bing, suggested in the same document referred to in questions # 1, each title must contain text only. So Bing as image replacement? And it seems to be a strong similarity between the algorithms of Google and Bing.

4. H1 must be the same

No. Search engines tend to give less importance to the HTML tags and attributes that are not visible to the user, as these items can be abused. You Do not TITLE element can hide the title bar of the browser, but you can do that with H1, right? White hat thinking (not really hide the contents H1), why repeat the same content twice?

5. Is there any correlation between H1 and better rankings?

Yes, but not much as you think. A lot of SEO think that H1 has a great impact on the classification, but research says that there is little SEOmoz positive influence on the classification, compared with the use of large font. But wait! It is not zero, and if positive, then you should consider.

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About the Author

Traian has almost a decade experience in online marketing and he is the founder of Pitstop Media, an SEO Services that provides Internet Marketing Services to SMB clients around the world. For more information visit: http://www.pitstopmedia.com

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