How to Use Social Bookmarking for “getting traffic” to your Business Blog or Website….

It started with Myspace, then Facebook, then Youtube, and now its social bookmarking. All fall into the Web 2.0 genre. The use of these sites for SEO purposes and simply to get massive exposure to your websites and blogs has become the latest trend in internet marketing.

Have you ever bookmarked a web page in your browser so you can go back to it later?  They allow you to save bookmarks online and Tag/Categorize them with keywords instead of saving them as bookmarks in the favorite’s list of your browser.  This is what social bookmarking is, except everyone can see what you bookmark.  Note: Social Bookmarking is different than Social Networking, which we will cover in the next post.

A big reason that savvy business owners and “seo experts” spend so much time and effort on social bookmarking is because of the power of Web 2.0. For instance, Google, Bing and Yahoo absolutely love all of these Web 2.0 sites.

Here is the main reason why you need to have a social bookmarking campaign. Google puts a lot of emphasis on one way back links to your website to help determine its page rank.

Not only does Google look at the number of links but they look at the quality of the links.  There is a transfer of page rank that occurs from the higher ranking site to yours.

Social bookmarking is one piece of your overall campaign, is a simple traffic generation technique and is a very “low cost seo” tactic.

It is free to sign up at the popular social bookmarking networks, and it doesn’t take too long to bookmark your site. Bookmarking a site or blog is easy, but to consistently bookmark all of your new blog posts does take some effort.  Also, setting up the bookmarking sites for the first time does take an effort.  But, once you set them up you are good to go.

When your site receives a bookmark, it shows the search engines that people are talking about, and interested in your site. This is a great way to get a ton of high quality back links and get “top rankings”.

Here are just a few of the top social bookmarking sites:

•    http://del.icio.us
•    http://digg.com
•    http://furl.net
•    http://simpy.com
•    http://redditt.com
•    http://kaboodle.com
•    http://netvouz.com
•    http://fark.com

and the list goes on and on.

HINT: You can use Onlywire and Ping.fm to simplify your social bookmarking efforts. Once you set up Onlywire and Ping.fm you can syndicate your content and articles to the web’s top social bookmarking and networking sites with a single button click. Go to http://onlywire.com and http://ping.fm and sign up for your free accounts.

Setting up your Social Bookmarking empire can take a lot of time but is well worth it in the long run.  We offer a variety of services to business owners whereby we will set up your Social Bookmarking and Networking spiderweb.

BIG HINT: Sign up for either RoboForm (www.roboform.com/php/land.php?affid=m1953&frm=frame10) or LastPass (https://lastpass.com/) to help you manage all the Usernames, Passwords and demographic data you will need to enter when you sign up for all the Social Bookmark and Networking sites.  Either of these tools will make your job a lot easier.  Both offer Free versions.

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